Graduate Course Descriptions

The following directory lists the graduate courses which the University expects to offer, although the University in no way guarantees that all such courses will be offered in any given academic year, and reserves the right to alter the list if conditions warrant. Click on the links below for a list of courses in that subject area. You may then click “View Classes” to see scheduled classes for individual courses.

5720. Digital Media Analytics

3.00 credits

Prerequisites: DMD 5700.

Grading Basis: Graded

Provides a working knowledge of the array of metrics and analytics needed to understand the digital consumer and measure the effectiveness of digital media marketing.


Last Refreshed: 24-JUL-24 05.20.17.521212 AM
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Term Class Number Campus Instruction Mode Instructor Section Session Schedule Enrollment Location Credits Grading Basis Notes
Fall 2024 8833 Storrs In Person Guo, Miao 001 Reg TuTh 9:30am‑10:45am
0/1 ARTB 228 3.00 Graded