The following directory lists the graduate courses which the University expects to offer, although the University in no way guarantees that all such courses will be offered in any given academic year, and reserves the right to alter the list if conditions warrant. Click on the links below for a list of courses in that subject area. You may then click “View Classes” to see scheduled classes for individual courses.
5255. Global Issues in Marketing for Social Impact
3.00 credits
Prerequisites: MKTG 5115, or MKTG 5181 and MKTG 5182. Not open to students who have passed or are taking MKTG 3255.
Grading Basis: Graded
This course provides an overview of current local and global market-focused topics and practices that can both positively contribute to, and adversely affect, societal well-being. Students learn how to evaluate the social impact of marketing and business strategies. Students gain experience analyzing and developing business strategies for social responsibility and impact.
No classes found.