Graduate Course Descriptions

The following directory lists the graduate courses which the University expects to offer, although the University in no way guarantees that all such courses will be offered in any given academic year, and reserves the right to alter the list if conditions warrant. Click on the links below for a list of courses in that subject area. You may then click “View Classes” to see scheduled classes for individual courses.

6210. Strategic Applications in Marketing

3.00 credits

Prerequisites: None.

Grading Basis: Graded

This course examines the role of marketing within the firm and exchanges between firms and customers. Students learn about marketing actions and their impact on firm offerings, customer relationships, and market performance. Students gain an understanding of modeling approaches and types of data used in strategic marketing models.

Last Refreshed: 08-JUN-23 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Term Class Number Campus Instruction Mode Instructor Section Session Schedule Enrollment Location Credits Grading Basis Notes
Spring 2023 15012 Storrs In Person Mitra, Debanjan 001 Reg Mo 9:00am‑12:00pm
4/10 BUSN 324 3.00 Graded